Google Glass developers and customers are ditching the smart spectacles in favour of Oculus Rift
comments
They are the smart glasses that let wearers see information in their peripheral vision as well as take photos in the blink of an eye.
But while Google Glass may sound cool to tech-heads, the search giant's inability to offer its smart spectacles to the general public, means that the spy-movie worthy gadget is being ditched by developers.
After two years of wearing his pair to high-profile events, even Google co-founder Sergey Brin turned up without his pair to a Silicon Valley red-carpet event on Sunday, saying that he had left them in his car.
While Google Glass (pictured) may sound cool, the search giant's inability to offer its smart spectacles to the general public, means that the spy-movie worthy gadget is being ditched by developers
While Mr Brin, who heads up the secret lab which developed Glass, did recently wear them to the beach, his timing is not auspicious as many developers and early Glass users are losing interest in the much-hyped, $1,500 (£959) test version of Google Glass.
The spectacles comprise a camera, processor and stamp-sized computer screen mounted to the edge of eyeglass frames in order to show users information on the lenses.
Glass may have some specialised uses in the workplace but its prospects of becoming a consumer hit in the near future are slim according to many developers and Google has pushed back the roll out to the mass market.
Of 16 Glass app makers contacted by Reuters, nine said that they had stopped work on their projects or abandoned them, mostly because of the lack of customers or limitations of the device. Three more have switched to developing for business, leaving behind consumer projects.
Plenty of larger developers remain with Glass. Among the 100 apps available are Facebook, but Twitter recently defected.
Of 16 Glass app makers contacted by Reuters, nine said that they had stopped work on their projects or abandoned them, mostly because of the lack of customers or limitations of the device. This is despite Google trying to make its smart specs more fashionable. Frames designed by Diane von Furstenberg are shown
'If there was 200 million Google Glasses sold, it would be a different perspective.
'There's no market at this point,' said Tom Frencel, the Chief Executive of Little Guy Games, which put development of a Glass game on hold this year and is looking at other platforms, including the Facebook-owned virtual-reality goggles Oculus Rift.
Several key Google employees instrumental to developing Glass have left the company in the last six months, including lead developer Babak Parviz.
Google insists it is committed to Glass, with hundreds of engineers and executives working on it, as well as new fashion-focused boss Ivy Ross, a former Calvin Klein executive. Tens of thousands use Glass in the pilot consumer program.
'We are completely energised and as energised as ever about the opportunity that wearables and Glass in particular represent,' said Glass Head of Business Operations Chris O'Neill.
Google Glass was the first project to emerge from Google's X division, which is also creating self-driving cars.
It's thought that it will take time for such ground-breaking technologies, including wearables such as smartwatches and Glass to evolve into a products that click with consumers.
'If there was 200 million Google Glasses sold, it would be a different perspective. There's no market at this point,' said Tom Frencel, the Chief Executive of Little Guy Games, which is looking at developing games for other platforms, including the Facebook Inc-owned virtual-reality goggles Oculus Rift (headset pictured)
Mobile game company Glu Mobile was one of the first to launch a game on Glass. While Spellista (pictured), a puzzler released a year ago, is still available, Glu has discontinued work on it, a spokesman for the company said, perhaps due to limited customers using Glass
'We are as committed as ever to a consumer launch. That is going to take time and we are not going to launch this product until it's absolutely ready,' Mr O'Neill said.
Mr Brin had predicted a launch this year, but 2015 is now the most likely date, a person familiar with the matter said.
After an initial burst of enthusiasm, signs that consumers are giving up on Glass have been building.
Google dubbed the first set of several thousand Glass users as 'explorers,' but as these people hit the streets, they drew stares and jokes.
Some people viewed the device, capable of surreptitious video recording, as an obnoxious privacy intrusion, deriding the once-proud explorers as 'Glassholes.'
'It looks super nerdy,' said Shvetank Shah, a Washington, DC-based consultant, whose Google Glass now gathers dust in a drawer. 'I'm a card carrying nerd, but this was one card too many.'
Glass now sells on eBay for as little as half list price, while some developers have claimed they felt unsupported by investors and even Google itself.
Google Glass was the first project to emerge from Google's X division, which is also creating self-driving cars (pictured). It's thought that it will take time for such ground-breaking technologies, including wearables such as smartwatches and Glass to evolve into a products that click with consumers
The lack of a launch date has given some developers the impression that Google still treats Glass as an experiment.
Matthew Milan, founder of Toronto-based software firm Normative Design, which put a Glass app for logging exercise and biking on hold, said: 'It's not a big enough platform to play on seriously.
Mobile game company Glu Mobile, known for its popular 'Kim Kardashian: Hollywood' title, was one of the first to launch a game on Glass.
While Spellista, a puzzler released a year ago, is still available, Glu has discontinued work on it, a spokesman for the company said.
But there are still some enthusiastic developers. Cycling and running app Strava finds Glass well-suited for its users, who want real-time data on their workouts, said David Lorsch, vice president of business development. And entrepreneur Jake Steinerman said it is ideal for his company, DriveSafe, which detects if people are falling asleep at the wheel.
Put the internet to work for you.
0 comments:
Post a Comment