Plant gets Tesla closer to electric car for masses


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Tesla Motors will use an expanse of desert in where wild mustangs still roam for a factory that the company say will crank out enough batteries to power 500,000 vehicles annually by decade's end.

Tesla chose Nevada as the site for the $5 billion facility, a person familiar with car maker's plans said Wednesday.

It claims the factory will cut current battery production costs by up to 30 per cent, and it will be powered predominantly by renewable energy sources, such as wind and solar.

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Tesla Motors has unveiled plans for a $5billion Gigafactory, illustration pictured, to ramp up production of batteries for its electric cars. The Californian firm is still deciding where the factory will be based, but it is expected to be powered predominantly by renewable energy sources, such as wind and solar

Tesla Motors has unveiled plans for a $5billion Gigafactory, illustration pictured, to ramp up production of batteries for its electric cars. The Californian firm is still deciding where the factory will be based, but it is expected to be powered predominantly by renewable energy sources, such as wind and solar

THE GIGAFACTORY

 The 'gigafactory,' as Tesla calls the project, would bring the cost of batteries down by producing them on a huge scale.

Its approximately 10 million square feet, equivalent to about 174 football fields, would be running by 2017. That is when Tesla hopes to introduce its Model 3,

The Gigafactory is designed to reduce cell costs much faster than the status quo and, by 2020, produce more lithium ion batteries annually than were produced worldwide in 2013

Nevada's elected leaders still must deliver on the economic incentives they've promised, but if they do as expected, Tesla will open its massive factory at an industrial park outside Reno, according to the person, who spoke on condition of anonymity because no official announcement had been made.

An announcement was scheduled for Thursday afternoon at Nevada's Capitol.

A state synonymous with gambling hit the jobs jackpot — Tesla has said the factory will employ about 6,500 people.

That's a welcome jolt for a tourism-based economy particularly hard hit during the Great Recession.

Tesla's choice of Nevada over California, Texas, Arizona and New Mexico takes it a big step closer to mass producing an electric car that costs around $35,000 and can go 200 miles on a single charge.

That range is critical because it lets people take most daily trips without recharging, a major barrier to the widespread adoption of electric vehicles.

The 'gigafactory,' as Tesla calls the project, would bring the cost of batteries down by producing them on a huge scale. Its approximately 10 million square feet, equivalent to about 174 football fields, would be running by 2017. That is when Tesla hopes to introduce its Model 3,

At present, demand for electric vehicles is small.

Security guards at the gate to the site Tahoe Reno Industrial Center about 15 miles east of Reno, Nevada. Tesla Motors has selected the site in Nevada for a massive, $5 billion factory

Security guards at the gate to the site Tahoe Reno Industrial Center about 15 miles east of Reno, Nevada. Tesla Motors has selected the site in Nevada for a massive, $5 billion factory

Through August, automakers have sold just over 40,000 fully electric cars this year, up 35 percent from a year ago, according to the auto website Edmunds.com.

Factoring in plug-in hybrids, electric vehicles still account for just 3.6 percent of all new car sales, a slight drop from last year.

Still, government fuel economy standards that will require new cars and trucks to average 54.5 miles per gallon are expected to drive sales.

Nevada Gov. Brian Sandoval's office wouldn't comment Wednesday on the gigafactory news, saying only that he would make a "major economic development announcement" Thursday.

THE RISE OF ELECTRIC CARS

A staggering 96,000 plug-in electric cars were bought in the U.S. in 2013 alone and while these eco-conscious consumers make up a small fraction of overall car owners, sales are up 84 per cent on 2012.

Market research firm Bharat Book Bureau believes sales of electric cars will rise by 19 per cent between now and 2020.

While sales of electric vehicles are expected to reach 7.5 million across the world by the end of the decade.

By comparison, Tesla sells fewer than 2,000 of its Model S cars each month.

Shares in the firm rose by 16 per cent earlier this week, and reports claim it has risen by 700 per cent in the past year.

A spokesman for Tesla Motors Inc., based in Palo Alto, California, said company representatives would be at the Capitol in Carson City for the announcement but offered no other details.

Sandoval has declined to discuss incentives he has offered Tesla. Based on CEO Elon Musk's public statements, the incentives likely total at least $500 million. The governor would have to call a special session of the Legislature to approve tax breaks, grants or other incentives of that magnitude.

This spring, Musk announced that the company would take the unusual step of spending millions to prepare sites in two states — or perhaps even three — before choosing a winner. The person familiar with Tesla's plans told The Associated Press a second site still will be prepared, in case Nevada is unable to deliver the incentives it has promised, or possibly to build a second factory.

The company said in a blog post that Gigafactory will cut production costs by 30 per cent and produce more than half a million batteries when it opens by 2020, to match the projected number of vehicles it hopes to produce. Tesla is putting $2billion into the project and the remaining costs will be paid for by partners

The company said in a blog post that Gigafactory will cut production costs by 30 per cent and produce more than half a million batteries when it opens by 2020, to match the projected number of vehicles it hopes to produce. Tesla is putting $2billion into the project and the remaining costs will be paid for by partners

Tesla has done excavation and other site-preparation work at the Reno Tahoe Industrial Center, where it plans to build the factory, but had not publicly committed to building in Nevada until it tested what economic incentives other states offered.

The center is about 15 miles east of Sparks, a Reno suburb founded as a railroad town more than a century ago.

Aside from low tax rates and business-friendly workplace laws, Nevada offered plenty of sun and wind to generate 'green' power.

The industrial park is only about 200 miles along Interstate 80 from Tesla's lone auto assembly plant in the San Francisco Bay Area. It's also near a deposit of lithium, an essential element to produce the battery cells.

Tesla CEO Elon Musk waves during a rally at the Tesla factory in Fremont, Calif.

Tesla CEO Elon Musk waves during a rally at the Tesla factory in Fremont, Calif.

Competition for the factory has been intense among the states, which bid up their incentive packages in private negotiations with Tesla.

In California, where Tesla has its headquarters and manufacturing plant, the decision to build in the state next door stung.

'Tesla was using their business savviness to get states to compete against one another,' said state Sen. Ted Gaines, R-Roseville, a principal proponent of the project.

'It's just that I felt California had the inside track given our history of working in partnership with Tesla.'


Wild mustangs play on the hills at the Tahoe Reno Industrial Center in Sparks, Nev. Tesla Motors has selected the site in Nevada for a massive, $5 billion factory

Wild mustangs play on the hills at the Tahoe Reno Industrial Center in Sparks, Nev. Tesla Motors has selected the site in Nevada for a massive, $5 billion factory



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