HTC launches RE camera which takes images and HD videos with just one tap
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HTC may be better known for its smartphones, but the Taiwanese company today revealed it plans to enter the camera market.
In what has been described as a direct challenger to the likes of action camera GoPro and Polaroid's latest cubed device, HTC has launched its first standalone camera, dubbed RE.
The 16MP device, which also records videos in 1080p HD, features a unique cylindrical design and remote viewfinder.
The 16 megapixel RE camera, which has a CMOS sensor and 1080p HD video recording, features a unique cylindrical design
A built-in grip sensor instantly activates the camera when its picked up, and its single shutter button allows one tap to capture photos, with a longer press being used for video recording.
The design also has a 146-degree wide-angle lens, as well as slow-motion and time-lapse recording, with a remote viewfinder that allows users to take shots through their mobiles.
An app, available for both iOS and Android, will automatically back everything stored on the camera to the user's phone or the cloud to free up space on the camera.
In the future, RE will offer real-time video streaming to YouTube, allowing anyone to share events in their lives as they happen.
Pricing details will be set by individual network operators.
A built-in grip sensor instantly activates the camera on pick up. Its single shutter button allows one tap to capture photos and a longer press for video recording. Pictured is the camera with its stand
Alongside its new camera, HTC also unveiled its latest HTC Desire model, the HTC Desire Eye. The smartphone has 13MP front and rear-facing cameras, and three microphones to increase sound quality
Alongside its new camera, HTC also unveiled its latest HTC Desire model, the HTC Desire Eye.
The smartphone has 13MP front and rear-facing cameras, and three microphones to increase sound quality.
Back-illuminated sensors capture crisp photos, even in low-light conditions, and dual-LED flash on both cameras means selfies are illuminated.
HTC Desire Eye has a 5.2-inch full HD display, waterproof casing, a Qualcomm Snapdragon 801 processor and 4G connectivity.
As well as hardware, the HTC Eye has face-tracking capabilities that can follow four people in a room at the same time when using services such as Skype.
In direct competition with the RE camera, Polaroid recently launched its Cube device, a tiny action camera with a distinctive square design.
It measures 1.5 inches (3.8cm) on all sides and can capture high definition video at 1080 or 720p.
In a similar format to RE, still images can also be taken at a resolution of 6MP with its one-button operation.
Back-illuminated sensors capture crisp photos, even in low-light conditions, and dual-LED flash on both cameras means selfies are illuminated. The HTC Desire Eye (pictured) also has a 5.2-inch Full HD display, waterproof casing, a Qualcomm Snapdragon 801 processor and 4G connectivity
The RE camera has a 146-degree wide-angle lens, as well as slow-motion and time-lapse recording, with a remote viewfinder that allows users to take shots through their mobiles
In direct competition with the RE camera and GoPro (right), Polaroid recently launched its Cube camera (left), a tiny action camera with a distinctive square design
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